We developed the branding for Sol Tea over several rounds.

• First round: We attempted a more illustrative approach, drawing inspiration from Mexican art and folklore

• Second round: We played more with versus illustration, trying out distorted photographs

• Happy Medium: I found archived images of catalogued sea plants and shells. I wanted to maintain a sense of nostalgia and treated each image with a 'vintage' flair. I then added some drawings in vibrant colors to blend into the image, as if they were discovered along with the sea life